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However, the starting economy emphasizes the whole process of chain development, which not only brings short-term effects such as new product release activities and brand display to the city, but more importantly, it forms an industrial ecosystem around new products, new formats, new models, and the gathering of first stores and headquarters, and gradually builds a complete system network of new product research and development, release, display, promotion and sales.Promote industrial upgrading: the first economy promotes enterprises to introduce new technologies, new services and new formats, and promotes industrial innovation and transformation and upgrading.

The starting economy has three characteristics:In short, it is the products released for the first time, the new formats, new models, new services and new technologies introduced for the first time, including the first store economy that has attracted much attention in the market in recent years.

The first-time economy began with the "first store economy": in 2015, Shanghai took the lead in proposing to seize the first store economy. In July, 2024, the Decision of the Third Plenary Session of the Twentieth Central Committee made a systematic arrangement for "building a unified national market", which specifically mentioned "actively promoting the initial economy".Leading the consumption trend: the first-time economy leads the new consumption trend through the supply-side structural reform, satisfying consumers' pursuit of new things and high-quality life.Stimulate consumption potential: by providing colorful new products and services, the first-time economy can stimulate consumers' desire to buy and expand consumer demand.